Do You Have GAS?
“Gear Acquisition Syndrome”
Gear Acquisition Syndrome or “GAS” is a common problem among many photographers. Do you have GAS? An impulsive urge to purchase new gear. Gear that solves (only in your head) a major problem in your photography setup.
In photography, gear acquisition syndrome could mean the “want” for new cameras, lenses, lighting, backdrops, cables, computer software, and much more.
Why is this such a problem?
MANY photographers tend to think there is a way to buy great photos. That there is some sort of EZ button that comes with expensive gear. When in reality, you’ll have pretty much the same photos as before, but now you’re out thousands of dollars.
There is always a company or manufacturer willing to sell you this “easy” button.
Example: “This is the best portrait lens ever made! New and improved from last years model. It will make your photos look professional. For just $2200 dollars it can be all yours”.
Five Steps to Get Rid Of Gear Acquisition Syndrome
Step 1: Give your camera and lenses a good cleaning. Try to make them look as new as the day you first bought them. You may find yourself more excited to use your clean, fresh gear.
Step 2: Research your own gear! You can put a stop to GAS by researching your own stuff online. Research as if you are thinking about buying the very camera or lens that you already own. I promise, you will learn something new about your gear.
Step 3: Keep in mind that the camera you want and the camera you have are extremely similar. There are far more similarities than differences. Practically speaking, they are the same!
Step 4: Repeat this mantra ten times: Cameras do not take photographs. I do. A gear acquisition syndrome killer!
Step 5: Go out and shoot. Attend a local photo event. Spend time with photographer friends discussing and shooting photos. Spend less time watching YouTube reviews.
Taking photos is by far the most important thing a photographer can do to re-energize, stay motivated and get rid of Gear Acquisition Syndrome.
Instead of watching a new gear review video, leave your house for a simple photo walk. This could save you thousands of dollars in impulsive purchases.