Organize The Space
Declutter! Be sure to clear as much clutter from the space as possible! Just when you think you have removed all the clutter, there’s always more.
Be sure all the drapes, blinds, windows are all opened or down to the same level.
Turn off all the fans or anything else that spins.
Include more in your frame by using a wide-angle lens. A great choice for interior photography is a 16-35mm lens.
The FIELD OF VIEW is the part of the scene that’s visible through your camera. As your focal length gets lower (70mm → 50mm → 35mm → 24mm) your field of view gets LARGER. You can include more of the scene in your shot.
Wide-angle lenses can be helpful when you’re photographing small rooms. Use them in tight, tricky spaces and get some more wiggle room.
The less available light, the darker your photo will be. You can counter this by opening your shutter longer!
Slower SHUTTER SPEED (S or T mode) → Let more light in!
The catch is that with slower shutter speed comes more motion blur. You can’t help but shake your camera when holding it with your hands. This is OK for fast shutter speeds (for example – portraits or sports shots). However, with slow speeds, you need to work this out.
Put your camera on a tripod, stabilize things, AND get the shutter speed you need.
Find All Of The Light Sources
“These need to be brighter” is the most common phrase you will hear from agents when they look at your real estate images. This is considered by some professional real estate photographers as a golden rule.
Be sure to discover all of your lighting options before you start shooting. This could mean opening all the curtains, turning up all the light dimmers, using flash, and more.
Brighter is always better in real estate photography. Figure out all of the light sources that are available to you and make use of them!
Shoot on a sunny day when there is lots of light. Turn on all the lights and experiment with dimmers.
Watch Your Verticals & Horizontal Lines
While you’re shooting, keep your camera level to avoid crooked lines.
While you’re editing, correct lines that lean or are distorted.
Shoot from chest level to eye level for viewer comfort and to avoid distortion effects. (Those weird perspective tilts that occur when shooting from a lower perspective).
Images are not intended to “sell” the house, but rather to generate a healthy interest and a desire to see more.
Don’t let the potential buyers be let down by the actual experience when they visit the space.
Take a lot of images. The more you have to choose from, the better. You can increase the “happy accidents” this way!
Keep in mind your workflow and pacing through the house! You probably have a set amount of time to get the job done. Have a checklist and stay on top of things.
Use wide lenses, but not so wide that there is noticeable distortion.
Like any rule of thumb, sometimes you need to tuck the thumb!